ACTION 1.3.1 “Support for SMEs – export” Internationalisation Call 2023
PR Tuscany Fesr 21 27
INTERNATIONALIZATION PROJECT FOR THE DEVELOPMENT OF EXPORT IN ETERMET SRL
CUP: D79J23000850009
Etermet srl is a company that deals with the design and production of steel shelving; through the implementation of the internationalization project it has implemented its expansion in the target countries of Israel, South Africa and Switzerland. Through specific marketing and communication consultancy, potential distributors were intercepted in a B2B approach, who market the products and services under the Etermet srl brand. Furthermore, the company, as part of the project, participated in the Logimat 2024 trade fair, an international reference point for the sector, to promote and attract potential business partners. The expected results have been achieved, in fact new distributors have been identified for the target countries, interested in Etermet srl products and services. The optimization of international practices has allowed Etermet to expand its market shares and gain greater knowledge of the target markets.